According to data provided by the Office des Changes, at the end of August 2016 the garment industry in Morocco has been an increase in exports by 8% compared to the first eight months of last year. Moroccan exports of clothing during this period amounted to 15 billion dirhams (nearly 1.4 billion EUR), while the knitwear amounted to 426 million euro, achieving a slight improvement. L ‘Moroccan association of producers (Association Marocaine des Industries du Textile et de l’Habillement) explains this positive trend thanks to the growing progress of the Moroccan garment industry in the markets of subcontracting in the European Union. In a year, Morocco has gone from 7th to 3rd place in the ranking of EU suppliers, preceded by Vietnam and Cambodia, whose respective sales on the European markets were up by 6.8% and 6% .This development is due to a favorable sectoral economic period characterized by the return of the Moroccan textile industry in the sourcing strategies of European buyers. This is thanks to a strengthening of supply and a political stability that favors the country compared to its direct competitors in the Mediterranean basin (Turkey, Tunisia and Egypt). Moreover, the upward trend in costs in Asian countries constitutes an advantage which Morocco can ‘use in order to consolidate its position. For the benefit of the Moroccan clothing production, it is finally considered the industrial trend ‘fast fashion’ which focuses on the geographic proximity and prompt deliveries.


Source: medNews